Learn about personalized perks and gamification strategies that make it a loyalty leader.

Webone of the perks of working at sephora is the free products that you get to try.

Websephora is one of the world's most popular beauty retailers.

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There's a system in place to make sure that the gratis is not being taken advantage.

Insider asked a sephora employee to reveal store perks and hacks that most customers don't know about.

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